Spend £75 for Free Delivery
Cookie Policy
Last updated: 29th October 2025
This Cookies Policy explains what cookies are, how we use them, which ones we use and your choices regarding how to manage them. We do update this policy from time to time so please do review this policy regularly.
What Are Cookies?
Cookies (also called HTTP cookies, web cookies, Internet cookies, or browser cookies) are small blocks of data created while a user is browsing a website and placed on the user's computer or device by their web browser. More than one cookie may be placed on a user’s device during a session. Cookies allow us to “remember” your actions or preferences over a period of time, or they may contain data related to the function or delivery of our websites. We also use the term “cookie” to describe similar technologies such as pixels or tags.
For more information on cookies, visit allaboutcookies.org or aboutcookies.org.
What Types of Cookies Do We Use?
We use different types of cookies as described below:
Strictly Necessary Cookies
These cookies are necessary for the website to function and cannot be switched off. They are used, for example, to make sure your transaction is secure, to enable you to log in to the secure areas of your account, such as your order history and to add items to your basket. Blocking these cookies through your browser will mean that some parts of our website won’t work.
Performance Cookies or Analytical Cookies
These cookies allow us to monitor visitors to our website and ensure it is performing correctly. We use this information to measure overall performance, improve your website experience and improve the design of our website. These cookies don’t collect any information that could identify you - all information collected by these cookies is anonymous.
Functionality Cookies
These cookies enable enhanced functionality on our website, such as allowing you to add to favourites.
Advertising/Marketing Cookies
These cookies are used to deliver advertising that is more relevant to you and your interests. They may be used to limit the number of times you see an ad, help measure the effectiveness of advertising campaigns, and allow us to build audiences of people who are interested in our products.
We use marketing cookies and pixels from third-party providers, including but not limited to Meta (Facebook and Instagram), Google (Ads, Analytics, Tag Manager), and TikTok. These cookies track your interactions on our website and may link that information with other data held by those platforms to show you personalised adverts or build lookalike audiences.
When you consent to advertising cookies, information about your browsing activity on our website may be shared with our advertising partners. This may include combining your activity on our website with data they hold about you to deliver more relevant advertising and measure campaign performance. These partners may process your data outside the UK and EEA.
Our site uses Google Analytics. Details of their cookies can be found here: https://policies.google.com/technologies/cookies
Onsite Targeting: Marketing and Personalisation Cookies
These cookies are placed by Floralsilk and are used to help us to build an understanding of your interests (for example by understanding what products you have browsed on our website) and show you products, services and advertisements relevant to you whilst you are on the website. These cookies make it possible for us to personalise your experience on this website and (if you are subscribed) in our email marketing.
Off Site Targeting: Marketing and Personalisation Cookies
These cookies are placed by our trusted advertising and marketing partners (including social networks). These help us to build an understanding of your interests (for example by understanding what products you have browsed on our website) and show you products, services and advertisements relevant to you. These cookies make it possible for us to ensure that you don’t see irrelevant, duplicate or multiple ads from us in a short period of time. We do want to prevent ads continuously re-appearing and annoying you.
These cookies are only set when you give your consent through our cookie banner. You can withdraw your consent at any time by adjusting your cookie preferences.
How We Use Cookies
We use cookies on the basis of your consent, except for those that are strictly necessary for the operation of our website.
We may use cookies where appropriate to assist us in improving our website. We may gather information about your general internet use by using the cookie. Where used, these cookies are downloaded to your computer and stored on the computer’s hard drive. Such information will not identify you personally. It is statistical data. This statistical data does not identify any personal details whatsoever.
A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
The Cookies We Use
| Cookie Name | Description | Duration | Category |
|---|---|---|---|
| App.Session | Maintains session state for the current channel | This cookie is held for the lifetime of the users session. Closing the browser will remove this cookie. | Necessary |
| ASP.NET_SessionId | Maintains session state for ASP.NET | This cookie is held for the lifetime of the users session. Closing the browser will remove this cookie. | Necessary |
| App.CookieConsent | Maintains Cookie Consent between sessions. | This cookie is held for 90 Days after which consent will be requested from the customer again. | Necessary |
| App.Authentication | Maintains authentication when a user is logged into the site. | This cookie is held for the lifetime of the users session. Closing the browser will remove this cookie. | Necessary |
| App.Persistent | Persists a users basket between sessions. | This cookie is held for 30 days. | Necessary |
| App.RecentlyViewedProducts | Records the products a user has viewed. | This cookie is held for 30 days. | Necessary |
| App.ReceiptSignature | Improves the security of payments | This cookie is held for 1 day. | Necessary |
| _fbp | Used by Meta to deliver, optimise and measure advertising. | 90 days | Marketing |
| _fbc | Used by Meta to store the last visit for ad attribution. | 90 days | Marketing |
| _tt_enable_cookie | Used by TikTok to track advertising analytics and audience building. | 13 months | Marketing |
| _ttp | Used by TikTok to measure and improve the performance of advertising campaigns. | 13 months | Marketing |
| _gcl_au | Used by Google Ads to store and track conversions for remarketing. | 90 days | Marketing |
| _ga_audiences | Used by Google Analytics to build remarketing audiences. | 90 days | Marketing |
| IDE | Used by Google DoubleClick to measure ad performance and serve targeted ads. | 13 months | Marketing |
| _gat_gtag_UA_* | Used by Google Tag Manager for campaign tracking and analytics. | 1 minute | Marketing |
Our site uses Google Analytics. Details of their cookies can be found here.
How to Manage Cookies
You can adjust the settings on your computer to decline any cookies if you wish. This can easily be done by activating the reject cookies setting on your computer. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. However, this may prevent you from being able to use the website to its fullest.
You can change your cookie preferences at any time by clicking on the cookie icon. You can then adjust the available sliders to ‘On’ or ‘Off’, before clicking ‘Accept and close’. You may need to refresh your page for your settings to take effect.
Learn about managing cookies on popular browsers:
To find information relating to other browsers, visit the browser developer’s website.
For more details on how we use your personal data and how you can exercise your rights, please see our Privacy Policy.